This year’s theme celebrates the boundless imagination, joy, and nostalgia that toys have brought into our lives — from classic dolls and tin soldiers to building blocks, plush animals, and even today’s digital-era favorites. It’s a journey into a world where toys come alive, adventures never end, and every corner holds a spark of magic.
This year, we invite you to step into a world where imagination rules and toys take center stage!
Each float will feel like a page straight out of a child’s toybox — full of color, movement, and surprises. From vintage treasures to modern favorites, this year’s theme brings every generation together, sparking memories of make-believe games, treasured friendships, and the simple joy of play.
But it’s about more than just toys — it’s about the creativity, artistry, and storytelling of our parade designers, performers, and communities. Together, they will reimagine Toyland and bring it to life on the streets of our city in a way that inspires both the young and the young at heart.
So, let’s celebrate the timeless magic of play, the power of imagination, and the joy that toys — and parades — bring to us all.
It is with great excitement and childlike wonder that I present to you the 2026 Fiesta Flambeau parade theme: “Adventures in Toyland.”
Thank you and get ready to join us on this unforgettable adventure!
The Fiesta Flambeau® Parade Association invites local artists to enter the 2025-2026 Poster Selection Contest with the
theme “Adventures in Toyland.” Open to San Antonio residents 18+, the winning design will appear on
official parade merchandise and promotional materials.
Entries are due August 13, 2025, by 5 PM at The Skyline, 707 Dawson.
That evening, the public is invited to vote at the contest event starting at 6:30 PM.
The winning artist will receive a $1,000 cash prize and be honored at the 2026 parade.
Details at www.flambeau.org or call (210) 380-0157.
In the front row, from left to right, are Mary Sandoval, Parade Director, and Dolores Guzman-Farias, Public Relations Director.
In the back row, from left to right, are James Fenimore, President; Sebastian Elizondo, Judging Director; Casey Watts, Disbanding Director; and Erwin J. De Luna, Immediate Past President.
The Fiesta Flambeau Parade Association achieved remarkable recognition at the awards ceremony held in Pittsburgh, PA, securing an impressive tally of 6 Gold, 7 Silver, and 4 Bronze IFEA/Haas & Wilkerson Pinnacle Awards.
The accolades awarded include:
**Gold Awards:**
– Best Facebook Site
– Best Invitation
– Best Event Program
– Best Cover Design
– Full Length TV Program
– Organization Website
**Silver Awards:**
– Best Video Promotion
– Best Organization Newsletter
– Best Promotional Poster
– Best Street Banner
– Best Pin or Button
– Best Parade
**Bronze Awards:**
– Best Instagram Site
– Best Printed Materials
– Best Single Magazine Display Ad
– Best Giveaway Item
Competing against renowned festivals and events from across the globe within the same budget category, Fiesta Flambeau showcased its excellence at the 67th Annual Convention, Expo & Retreat in Pittsburgh, PA.
Fiesta Flambeau does not sell street chairs. For more information click here.
Please click here for link to all Fiesta Parades
Please click here to visit the Official Fiesta San Antonio site
The Fiesta Flambeau Parade Association was awarded several Gold, Silver and Bronze IFEA/Haas & Wilkerson Pinnacle Awards at
the awards ceremony in McAllen, Texas.
Awards Include:
Gold- Best Cover Design
Silver- Best TV Promotion
Silver- Best Full-Length TV Program
Silver- Best Event / Organization E-Newsletter
Silver- Best Printed Materials (Multiple Page)
Bronze- Best Event
(Within an Existing Festival)
FFPA competed against other top festivals and events from around the world in the same budget category
at the 66th Annual Convention, Expo & Retreat in McAllen, Texas. Pictured above is the 2023-2024 Fiesta Flambeau
Executive Board and Past Presidents who attended IFEA this week.
Pictured above are James Fenimore, President of the Fiesta Flambeau Parade Association and Victoria Lara, 2024 Poster Winner.
Fiesta Flambeau does not sell street chairs. For more information click here.
Please click here for link to all Fiesta Parades
Please click here to visit the Official Fiesta San Antonio site
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